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Intelligence Portals
Without up to date information, an organisation quickly loses competitive advantage. Finding and distributing useful and relevant documents has become more challenging given the exponential growth of data sources available. Regularly monitoring and evaluating competitor, vendor, partner and client websites, intranets, wikis, blogs and emails is a challenging task which most organisations struggle to deal with efficiently.
Getting the right information to the right people in your organisation in time to make valuable business decisions is the key to a successful intelligence portal.
Active Navigation's solution is used for both offensive competitor positioning and tracking analysis as well as defensive strategies such as brand protection. The automation of the process is achieved using Active Navigation's unique theme extraction technology, which analyses the text of documents and creates automatic summaries of content to aid user navigation. Theme extraction is unique to Active Navigation and reads the text of all documents to be analysed, creating an index of the most linguistically relevant terms and phrases within content. This index is created automatically and provides the foundation for automated content analysis.
Intelligent filtering of content delivers focused insight into multiple information sources, allowing rapid generation of user queries to automatically monitor essential internal and external activity. Delivery of salient and timely documents to relevant recipients becomes a streamlined and efficient task.
When presented with a heavily filtered shortlist of key content, gaining and maintaining competitive intelligence is no longer a daunting and frustrating task, but one that quickly delivers insight and advantage to keep your organisation at the forefront of its field.
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